Search by tag «Formula for Science PR» 1 results

  • Cool Science: Why Science Communication Matters

    Science communication is new to Russia, both as a concept and as a career field. Yet in just a few years a community of experts on the matter has formed here, and they are ready to start making science accessible to the larger society. Why does it matter? What are the main difficulties of this task? How can you innovate science communication? These are some of the questions that were asked at the launch of the new “Formula for Science PR 3.0” handbook – a collection of practices and expert opinions. The Moscow event was organized by Russian Venture Company’s Communication Lab, ITMO University and Association for Communication in Education and Science (AKSON)